Hanoi, 13 June 2025 – The Global E-commerce Association of Vietnam (GEAV) added weight to regional business ties this week when its chairman, Mr Thanh Vân, attended the Vietnam – Guangdong-Hong Kong-Macao Bay Area 2025 Investment & Trade Business Connection forum at the Melia Hanoi Hotel.
The one-day event drew leading companies from Vietnam and the wider Greater Bay Area, aiming to match suppliers, investors and tech partners. Although Mr Vân did not take the podium, delegates noted that his presence underscored Vietnam’s fast-rising e-commerce sector and signalled GEAV’s commitment to deeper cross-border cooperation.
Organisers reported multiple memoranda of understanding signed before the forum closed, covering logistics, fintech integration and joint digital-marketplace ventures. Participants said the agreements could shorten shipping times, widen payment options and open new sales channels for merchants on both sides of the border.
With bilateral digital trade already climbing double digits year-on-year, the fresh deals are expected to expand market access for Vietnamese brands while giving Greater Bay Area partners a clearer route into Southeast Asia’s 680-million-consumer arena.
The event was hosted by Vietnam’s Ministry of Planning and Investment with support from Hong Kong’s Trade Development Council. GEAV said it would follow up with a series of virtual matchmaking sessions to turn signatures into concrete projects over the next 12 months.